Joanna Donnelly:
Infertility is not a choice but treatment should be
After eleven and a half years, Pomegranate has provided IVF for 36 couples who would not otherwise have been able to afford it. Now it’s the government’s turn. Stephen Donnelly has promised that the Assisted Human Reproduction bill is in its final stages and will be enacted into law shortly. This means that 2022 should see the creation of fertility hubs in each of the six hospital groups around the country with IVF and other treatments available on the public health service. We hope this will help those of you who still need it.
Thank you to all our supporters over the years – it goes without saying that we could not have done this without you. Not only have you raised money to help people directly but you have also raised awareness and that is something that has forced change.


How Exercise Can Boost Your IVF Success
Evidence-based guide revealing how the right exercise routine can nearly double your IVF success rates. Learn phase-specific workouts, safety guidelines, and practical plans tailored for Irish couples accessing HSE fertility services.
✨ Meta-analysis of 3,683 couples
Regular exercise before IVF doubles pregnancy chances
- 8-12 week pre-IVF exercise plan
- Safe workouts for each IVF phase
- Male fertility exercise benefits
- PCOS-specific recommendations
Obesity and Fertility: Home Solutions That Work
Discover how excess weight impacts your fertility journey and learn practical, evidence-based strategies for weight loss at home. This comprehensive guide explores the connection between obesity and conception difficulties in both partners.
- How obesity reduces egg quality and sperm health
- Compact home equipment guide for fertility fitness
- 8-week progressive exercise plan
- HSE fertility services and BMI requirements
About Us
Pomegranate is a charity that provides help for those suffering from infertility.
Our mission
To support those suffering from infertility and to help them take a step further towards becoming a parent.
Background
Pomegranate was set up by Fiona McPhillips and Joanna Donnelly, both of whom have been lucky enough to have children thanks to fertility treatment. Fiona is also the author of Trying To Conceive: The Irish Couple’s Guide and the blog, Making Babies.
We chose the name, Pomegranate, as it is a symbol of fertility in many cultures and religions. It is a symbol that is already in use by the online infertility community.

“
“Every journey to motherhood is unique, each step marked by strength and hope. Remember, the beauty of motherhood is not in how the journey begins, but in the love and perseverance that guide you to your destination. You are braver than you believe, stronger than you seem, and more loved than you know.”

Dr. Anthony h. rigby
attending Physician
Exciting Partnership Announcement: A New Horizon for Hope
We are overjoyed to share the heartwarming news that has set a new milestone for our cause. Our website, Pomegranate, has entered into a benevolent partnership with , a cherished establishment in Dublin. This collaboration is not just a partnership but a beacon of hope for countless couples dreaming of starting a family.
These Irish SHops has graciously committed to supporting our mission in a remarkable way: they will donate 1% of every item sold on their website to our cause. This act of generosity is not only commendable but transformative. It represents a shared belief in compassion, support, and the power of community.
How This Partnership Helps:
Infertility is a medical condition that affects many, yet the journey to overcome it is fraught with financial and emotional challenges. At Pomegranate, we believe that the opportunity to start a family should not be a privilege reserved for the few. Our mission is to extend a helping hand to those who are struggling to afford fertility treatments.
Thanks to the generosity these irish retailers, we move closer to our goal. Each purchase made on their website translates into invaluable support for couples who need it most. This partnership enables us to further our reach, offering more couples the chance to fulfill their dream of parenthood.
mission. Let’s continue to make a difference, one step at a time.
How You Can Contribute:
Your support can make a difference. Here’s how you can help:
- Shop at our partners Irish Stores and you will automatically donate 1% of your purchase: Each purchase contributes directly to our cause.
- Direct Donations: You can donate directly to our bank account or via PayPal. Your contributions provide direct assistance to couples in need of fertility treatments.
- Bank Details:
- Allied Irish Banks
- Sort code: 932361
- Account number: 23851022
- BIC: AIBKIE2D
- IBAN: IE27AIBK93236123851022
- PayPal: For a secure and easy way to donate online, use PayPal.
- Cheque: If you prefer, you can send a cheque made payable to Pomegranate to 135 Drumnigh Wood, Portmarnock, Co Dublin.
- Bank Details:
Our Heartfelt Thanks:
We extend our deepest gratitude to all these retailers arount Ireland for their generous support and to every individual who contributes to our cause. Together, we are creating a world where the dream of parenthood is accessible to all.
Thank you for your continued support and belief in our cause.